Captivate & Place Exchange Partner For New Programmatic Channels In DOOH
OOH Today
Includes New Programmatic Channels For Digital Out-Of-Home Advertising
Strategic partnership with Place Exchange, the leading SSP for programmatic out-of-home (OOH) and place-based media, will enable programmatic buying of Captivate’s network of premier office and residential media inventory through both the private marketplace (PMP) and open auction.
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