Thought Leadership
OptConnect + Captivate Case Study
Elevating The Message with Reliable, Secure Cellular Connectivity The highest possible uptime is critical for Captivate’s business to thrive. OptConnect delivers secure, reliable LTE connectivity to ensure the 23K+ display digital out-of-home (DOOH) network is consistently up and running. Unique challenges of screen placements in thick elevator shafts of high-rise office buildings made finding the…
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CREtech Fireside Chat: Elevating the Tenant Experience
In this insightful discussion, Captivate’s VP, Research Kavita Chan and CTO Del McPhetridge join Emily Wright, Head of Content at CREtech, to explore the critical role of tenant communication in shaping a superior building experience. Together, they delve into the challenges property managers face, the importance of implementing effective communication strategies, and the transformative power…
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Effectively Target Affluent Professionals to Drive Luxury Retail Purchases Online and In Store
Luxury Retail Advertising Influences Online & In-Store Purchases
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Commuter Insights
Whether they’re in the office full time or hybrid employees are being asked for more in-office face time, professionals are spending an increasing amount of time commuting. Our latest Office Pulse research survey, explores the time spent per week, top modes of transportation, habits & mindset of today’s commuters. Download the Commuter Insights report to…
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2024 Workday Consumer Trends
Impact of Office Advertising on B2C Marketing Office advertising is a strategic opportunity for brands to connect with consumers and influence personal purchase behavior during the workday. The steady increase in demands on our personal lives means that professionals are tackling more personal tasks at the office and juggling errands during the workday. This makes…
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Canada Out-of-Home Marketing & Measurement Bureau (COMMB) Office Study
In partnership with Captivate & Pattison the study explores the dynamics of office environments and examining how observers connect with office media in Canada COMMB has diligently explored the dynamic movements of individuals on-the-go, their commutes and their daily habits both pre and post COVID. Now, as Canadians increasingly transition back to their work environments, it’s…
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Captivate Spotlights the Confident Communicator through Women in Business Content Series
Captivate’s 2024 Women in Business content series focuses on empowering confident communication
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3 Strategies to Inspire Change with Targeted, Contextually Relevant Health & Wellness Advertising
Understand the power of collaborating with media partners that deliver higher impact campaigns through advanced targeting and content alignments that maximize relevance.
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How To Target Active Investors & High-Value Professionals On Their Financial Wellness Journey
Explore why partners that deliver affluent, influential investors focused on financial security in contextually relevant, brand-safe environments are a winning combination for financial advertisers.
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Target and Engage Leisure and Business Travelers to Influence Booking Behavior
Effective Reach of Frequent Leisure and Business Travelers
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