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Digital Signage Connection Digital Signage Growth Requires Innovation & Compromise CMO Scott Marden shares insight that operational solutions for digital signage networks with different products require innovation, compromise and great data management/reporting.

MediaPost Captivate, Placed Join Forces To Create New KPIs To Target Working Professionals Captivate and Placed, Inc. have formed a partnership to connect data on consumers’ exposure to ads on  office lobby and elevator screens to store visits during the workday, providing a new key performance indicator for advertisers.