Advertising
Snackable Bite – CPG
Snackable Bites from Captivate | OFFICE PULSE bring you bite size insights on a host of topics including business travel, AI, and finance all designed to to pique interest & inform marketing strategies. Explore the Office Pulse page for these & more research reports. CLICK HERE to explore more Snackable Bites
Read More
Snackable Bite – Pet Care Products
Snackable Bites from Captivate | OFFICE PULSE bring you bite size insights on a host of topics including business travel, AI, and finance all designed to to pique interest & inform marketing strategies. Explore the Office Pulse page for these & more research reports. CLICK HERE to explore more Snackable Bites
Read More
How Captivate’s DOOH Strategy Can Drive In-Store Conversions
As the consumer packaged goods (CPG) landscape evolves, brands face the challenge of standing out in a competitive, omnichannel environment. Digital out-of-home (DOOH) advertising has emerged as a powerful solution. Here’s why top-tier DOOH networks like Captivate offer unmatched value to amplify brand impact and drive measurable results for CPG advertisers. Proximity-Based Targeting in DOOH:…
Read More
Understanding Generational Financial Trends: Insights for Financial Services Marketers
Key Insights from Captivate | OFFICE PULSE Research: Financial services marketers must recognize the distinct financial habits, goals, and challenges of each generation to build effective strategies. Given the stark difference between the financial goals and means of each generation, it is critical to understand the similarities and – arguably more important – the differences…
Read More
How Financial Marketers Can Effectively Target Active Investors & High-Value Professionals
Financial institutions face the ongoing challenge of reaching affluent, influential investors in a crowded marketplace. To break through, brands must not only deliver the right message but also ensure it reaches their audience in a contextually relevant, brand-safe environment. This is where Captivate’s digital out-of-home (DOOH) network delivers unparalleled value. From luxury residential properties to…
Read More
Snackable Bite – Media Consumption
Snackable Bites are our latest Office Pulse research offering which delivers bite size insights on a host of topics like business travel, office attire, and financial management to pique interest & inform marketing strategies. Explore the Office Pulse page for more research initiatives. CLICK HERE to explore more Snackable Bites
Read More
Scale Your CPG Advertising Strategy in 2025: The Synergy of DOOH + Retail Media
CPG brands are looking for ways to stand out. Retail Media Networks (RMN) work synergistically with Digital-Out-of-Home (DOOH) in a Consumer-Packaged Goods (CPG) advertising strategy to create a comprehensive approach that maximizes reach, engagement, and most importantly conversion. Here’s how DOOH can take your retail media strategy to the next level: 1. Extend the Consumer…
Read More
Snackable Bite – Business Travel
Snackable Bites are our latest Office Pulse research offering which delivers bite size insights on a host of topics like leisure travel, office attire, and financial management to pique interest & inform marketing strategies. Explore the Office Pulse page for more research initiatives.
Read More
4 Ways DOOH Ads Stand Out vs. Traditional OOH Advertising
In the world of out-of-home (OOH) advertising, digital out-of-home (DOOH) has revolutionized the ways brands target audiences. While traditional OOH ads like billboards and posters have long been staples, DOOH offers dynamic, nuanced, and data-driven advantages that create new opportunities for advertisers. Let’s explore four key ways DOOH ads stand out compared to traditional OOH…
Read More
Effectively Target Affluent Professionals to Drive Luxury Retail Purchases Online and In Store
Luxury Retail Advertising Influences Online & In-Store Purchases
Read More