Captivate in the News
Captivate Network's media coverage highlights us as the leading Out-Of-Home company.

CAPTIVATE'S GANNETT LEADERSHIP

John Rodgers, Founder and Chief Investment Officer from Ariel Investments, talks about the recovery of Gannett stock moving back into double-digits. Ariel is Gannett’s largest shareholder and Rodgers believes Gannett will have a strong recovery because they have diversified the business, including Captivate Network in the portfolio, and because in 2010 as the economy turns around we’ll see companies start to advertise again.


CAPTIVATE CLIENTS SIGN LONG-TERM CONTRACTS

(Oct. 27, 2009) Captivate Network has strengthened its position in the high-end Canadian office tower market by receiving new long-term commitments from significant portfolio partners, meaning that it will continue to provide its digital screen service in elevators of over 170 buildings through 2016 and beyond. ...


DEFINING DOOH

(Oct. 20, 2009) Several years ago, there was not a term for LCD and plasma screens that provided information in public spaces. But as time passed, the term “digital signage” rose to the top of industry nomenclature and became the standard. ...


CAPTIVATE NETWORK LINKS BLOGS TO SCREENS

Captivate Network, a Gannett-owned media solutions company in the out-of-home video advertising market, has launched a fitness blog, and will tie it in to fitness tips on its digital screens. ...


BAD ECONOMIES ARE FERTILE GROUND FOR NEW MEDIA CHANNELS

DIGITAL OUTSIDER (Aug. 27, 2009) -- Economic adversity creates the perfect petri dish for innovation, and in this particular case the innovation and adoption of highly targeted and new media channels. If you study historical patterns, you'll find that recessions have given rise to transformational media. ...


CAPTIVATE TO RUN :30s ON ITS NETWORK

MEDIAWEEK (July 22, 2009) -- To make it easier for advertisers to adapt their TV ads to a digital network of screens in office elevators, Captivate Network said Wednesday (July 22) it would accept 30-second spots. Before, the longest spot run on Captivate's network of 8,900 screens in 1,000 office buildings was 15 seconds. In a down economy, offering advertisers the flexibility to easily repurpose a 30-second ad is probably a good idea. ...


CAPTIVATE: THE NEWSCASTER IN YOUR ELEVATOR

BNET MEDIA (June 23, 2009) -- For a truly captive audience, it’s hard to beat your office elevator. For years, it was home to little more than forced smiles, awkward body language and eyes uplifted to focus on the sequentially lighted floor numbers as if they were the most captivating programming in the world. ...

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