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Location: Chicago
JOB DESCRIPTION:
This senior level business development position will have responsibility for growing advertising revenue on our rapidly expanding digital media platform. The ideal candidate will be a proactive self-starter, who thrives in a fast-paced, consultative selling environment. This person will have a passion for creating customer solutions and closing business. Analytic skills and comprehension of the power of strategic marketing services and research will be keys.
Key Responsibilities:
- The majority of effort will be to develop new business by seeking out advertising clients and agencies, and to a lesser extent, to generate renewal or incremental business from existing Captivate clients.
- Design and implement, in conjunction with our marketing team, integrated sales programs to successfully close advertising campaigns.
- Develop sales strategies to increase market share by working with our marketers and media programmers.
- Bring in Blue Chip national advertisers from diverse industries -- entertainment, financial, technology and travel, to name just a few.
- Meet and exceed revenue goals by initiating creative media programs and partnering with other regional sales executives to coordinate joint business opportunities.
- Focus on major account development with network-wide advertising potential.
REQUIREMENTS:
- A minimum of 7-10 years of relevant experience that includes advertising sales, or selling any place-based, Out-Of-Home, emerging or alternative media.
- In-depth knowledge of and involvement in marketing and strategic business development, preferably in the non-traditional, out-of-home media space.
- The ability to work directly with potential clients and accompanying agencies throughout the region.
- Effective cold-calling skills.
- Great communication plus persuasive presentation skills.
- The passion to become a leader in the emerging digital video Out-Of-Home marketplace.
Successful candidates are seasoned sales professionals who:
- really understand strategic target account selling,
- have both customer direct and ad agency experience,
- have the drive and desire to win and thrive in a fast-paced, challenging environment,
- and look for an uncapped upside income potential.